ABOUT
Elli specializes in decoding the ever-evolving cultural signals of digital generations. Her work is grounded in ethnographic observation and media analysis, centering the humanity and dynamism of her subjects alongside the infinite media codes they [con]sume.
An LA native living in NYC, Elli’s sharp instinct & global perspective informs her narrative-driven approach to qualitative and quantitative research.
Elli primarily works on end-to-end cross-functional research projects informing creative campaigns and business strategy. She is currently the Director of Cultural Research & Insights at Culture Co-op.